Hostesses for trade fairs and congresses in Bologna
Bologna fairs are niche and bring international buyers on a fixed schedule. Nobody wanders: every visit has a time. Stand staff work from that list, not from the aisle. Tell us how many appointments you expect and we will build the proposal.
Wira team at ICE Barcelona: an example of stand support.
A booked buyer, not a passing visitor
BolognaFiere is at Viale della Fiera 20, 40127 Bologna. The group states 990,000 square metres of exhibition space in Italy and runs highly specialised fairs here, with a trade audience that travels specifically to see a handful of suppliers.
That profile changes the work on the stand. What decides a fair like this is not how many people walk past, it is whether the appointments came in on time and whether anyone looked after the ones who arrived early. Tell us how many tables you have and how many appointments per day.
Italian and English are the base, and English carries more weight here than at other Italian fairs because of the volume of foreign buyers. Spanish is added when you are serving a Spanish-speaking market.
Exhibiting at Cosmoprof? See staff for Cosmoprof Bologna 2027, with separate salon dates, buyer schedules and demonstration support.
What is worth planning for at BolognaFiere.
Address
The grounds are at Viale della Fiera 20, 40127 Bologna. Fix the meeting point with your guests before they set off.
An international audience
Bologna fairs draw buyers who travel specifically. English stops being an extra and becomes the language of the table.
A fixed schedule
If you work with appointments, someone has to hold the list, flag the salesperson and clear the table in time.
Whoever arrives early
At an appointment fair someone always turns up twenty minutes ahead. Reception holds that gap, or it is lost.
What gets asked for at a Bologna fair.
Reception with a list
Identifies whoever arrives with an appointment, hands them to the right salesperson and notes down anyone still waiting.
Table hosts
They seat the buyer and hold the conversation until the commercial lead arrives.
English and Italian hosts
The pairing that covers the table in Bologna, with Spanish when you are serving a Spanish-speaking market.
Stand support
Restocking catalogues and samples, keeping the space in order and clearing used material.
Bar staff
Coffee through the day and a drinks service if you close with a reception on the stand.
Before you brief us.
Where is the Bologna venue?
BolognaFiere is at Viale della Fiera 20, 40127 Bologna. The group states 990,000 square metres of exhibition space in Italy.
Which languages are needed?
Italian and English as the base, with English carrying more weight here because of the volume of foreign buyers. Spanish is added when you serve a Spanish-speaking market.
Can you run the stand appointment book?
Yes. It is the most requested function in Bologna: someone holds the list, flags the salesperson and resets the table for the next meeting.
What happens with someone who arrives early?
The reception position looks after them: seated, kept company and told when their table is free. That is what stops them leaving.
Tell us the roles your event needs